Insights That Drive Results: Shane Worley The Marketing 1 Blog
Welcome to the official blog of Shane Worley the Marketing 1 LLC—your go-to source for real, practical, and proven strategies in SEO, Google Ads, and social media marketing. Whether you're a small business owner aiming to boost visibility or a service-based company looking to convert more leads, our blog is packed with up-to-date tips, how-to guides, and expert insights. We don’t just talk trends—we share what actually works. Dive in, explore freely (no subscriptions here), and take your marketing efforts to the next level.
Behavioral Targeting Strategies for More Profitable Ads in 2025 – Shane Worley, The Marketing 1
Behavioral Targeting in Digital Ads: How to Reach the Right Audience at the Right Time
Introduction
In 2025, generic ad targeting is obsolete. Behavioral targeting allows advertisers to serve content based on past actions, preferences, and real-time behavior.
Key Benefits of Behavioral Targeting
🎯 Ad personalization based on website visits, cart activity, and content engagement
🧠 Leverages AI to predict purchase intent before it happens
📈 Improves ROAS by showing ads only to high-probability buyers
Example: A landscaping company’s Google Ads are only shown to users who’ve visited competitor pages + searched “yard maintenance tips” in the last week.
Conclusion
Behavioral targeting is precision marketing. Shane Worley, The Marketing 1 can help you maximize every dollar spent on digital ads.
Contact Us
Email: [email protected]
Mobile: (815 849-8327Address:
610 Meacham Rd #1190, Elk Grove Village, IL 60007
Copyright 2023 Shane Worley The Marketing 1 LLC All Rights Reserved
