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Shane Worley The Marketing 1 LLC

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Latest Blog & Articles on Digital Marketing

Mastering the Digital Realm: Insight and Strategies for Effective Marketing

Welcome to my Blog and Happy reading. Many have found this information to be a game changer for their structured marketing.

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Google My Business Profile

January 18, 20242 min read

Google My Business Profile

Google my business signs

Navigating Your Way in the Business World: Gaining Traction with Keywords

Imagine you’re trying to find your way to a destination. Along the way, you notice signposts that guide you. These signposts are like keywords - hints dropped along your path towards achieving your business objectives. Just like how we'd use "my business" or "Google my business" to navigate through every challenge that comes our way, these influential keywords help route your website or blog to viewers.


“My Business”: The Showstopper

* "My business" ranks at the top of our keyword analysis with a high search volume. Although the competition is fierce, it's a crucial phrase that captures the essence of any organization. Why? Because it’s all about your business!


Emerging in the Spotlight: “Google My Business” 

* Coming a close second is "Google my business". Tapping into this keyword could be your golden ticket to attract a more extensive user base. It's less competitive yet remarkably popular among searchers. 

Google's Power Duo: “Google Business” and “Google Business Account”

* Meanwhile, "Google business" and "google business account" are two keywords that are turning the tides in the realm of online marketing. Not the highest search volume, but still notable. Their popularity signifies a growing interest in managing a business on Google. 

The Need for Specifics

* On the other hand, phrases like "google my business profile id" and "how to find google business profile id" may not have sky-high search volumes, but they address a specific user need. These keywords may just have you unlocking doors to audiences with specific intent.

Size Does Matter: Tricks for Niche Audiences

* Interestingly, "google business photo size", "google my business cover image size", and "google cover photo dimensions" satiate the curiosity of niche audiences. These low search volume keywords can be the keys to attract high-quality traffic. 


Balancing High and Low Volume Keywords

* A balanced strategy involving both high and low volume keywords could generate the best results. Yes, the high-volume keywords can bring you more visits but remember, lower volume keywords often bring in a crowd eager to engage because you have exactly what they’re looking for. 

Explore more about how you can leverage the power of keywords at [The Marketing One](https://www.themarketing1.com

Takeaway: Keywords are your signposts to success in the digital world. The more adeptly you integrate them into your content, the smoother your journey towards achieving your business goals.


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Shane Worley

Marine Corps veteran, Insurance Agency Owner, Digital Marketing Agency Owner. Professional in digital marketing, SEO, branding and awareness, and traffic driving campaigns. Professional promoter of entrepreneurship.

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Shane Worley the Marketing 1 LLC's blog is an essential resource for businesses looking to enhance their digital presence. Focused on delivering up-to-date and practical advice, the blog covers a wide range of topics crucial for success in today's digital landscape. Key subjects include search engine optimization (SEO), pay-per-click (PPC) Google advertising, and social media marketing strategies. Each blog post is crafted with the aim to educate small and service-based businesses on the best practices to rank higher on search engines. Our expert team consistently explores the latest trends and tools, ensuring that our readers receive the most current information. For businesses striving to establish a strong online footprint, our blog serves as a treasure trove of insights and tips, particularly in the realms of SEO and Google advertising. Discover more about our SEO expertise here.

Our blog also dives deep into the nuances of social media marketing and PPC campaigns. Understanding that each platform has its unique strengths, we provide tailored strategies to maximize visibility and engagement across various social networks. Whether it's exploring Facebook's algorithm, leveraging Instagram's visual appeal, or tapping into Twitter's real-time nature, our posts guide businesses on creating impactful, brand-centric campaigns. To see our services we offer go to our social media marketing page. Equally, for PPC advertising, we emphasize the importance of targeted campaigns that not only reach but also resonate with the desired audience. Our insights help businesses to optimize their advertising spend, ensuring a robust return on investment (ROI). This focus on practical, results-driven advice is what sets our blog apart, making it a valuable resource for businesses across the United States. Learn more about our social media marketing services here and our approach to PPC here..