Insights That Drive Results: Shane Worley The Marketing 1 Blog
Welcome to the official blog of Shane Worley the Marketing 1 LLC—your go-to source for real, practical, and proven strategies in SEO, Google Ads, and social media marketing. Whether you're a small business owner aiming to boost visibility or a service-based company looking to convert more leads, our blog is packed with up-to-date tips, how-to guides, and expert insights. We don’t just talk trends—we share what actually works. Dive in, explore freely (no subscriptions here), and take your marketing efforts to the next level.
2025 Google AI Updates & SEO Impact | Shane Worley The Marketing 1
How Google’s AI Updates Are Reshaping SEO in 2025
The AI Shift in Search
Google’s latest Search Generative Experience (SGE) rollout uses AI to deliver conversational, context-aware search results. This changes the way small businesses should approach SEO.
We help clients adapt by optimizing for both AI-driven answers and traditional rankings.
What Businesses Must Do in 2025
Optimize for Conversational Keywords: Think questions and natural language queries.
Create Authoritative Content: AI prioritizes content from verified experts.
Leverage Structured Data: Helps Google better understand and feature your content.
Prioritize E-E-A-T: Experience, Expertise, Authoritativeness, and Trustworthiness.
📊 Fact: HubSpot reports that 68% of marketers are adjusting SEO strategies for AI-enhanced search in 2025.
📩 Want to future-proof your SEO? Learn more here.
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