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Welcome to the official blog of Shane Worley the Marketing 1 LLC—your go-to source for real, practical, and proven strategies in SEO, Google Ads, and social media marketing. Whether you're a small business owner aiming to boost visibility or a service-based company looking to convert more leads, our blog is packed with up-to-date tips, how-to guides, and expert insights. We don’t just talk trends—we share what actually works. Dive in, explore freely (no subscriptions here), and take your marketing efforts to the next level.

Video Marketing Strategies for 2025 | Shane Worley The Marketing 1

Digital Marketing

November 20, 2025•1 min read

Why Video Marketing Is Dominating in 2025
By 2025, video accounts for over 82% of all internet traffic (Cisco). Consumers now prefer short, engaging video content over text-heavy posts — making it a must-have for every brand.
Types of High-Impact Videos
Explainer Videos: Educate customers quickly.
Customer Testimonials: Build trust.
Short-Form Reels: Drive engagement on social platforms.
Best Practices
Keep videos under 60 seconds for social media.
Include subtitles — 85% of videos are watched on mute.
Use storytelling to build emotional connection.
Conclusion
Video is no longer optional. It’s the most effective tool for visibility, engagement, and conversion — and your strategy should reflect that.

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Shane Worley

Marine Corps veteran, Insurance Agency Owner, Digital Marketing Agency Owner. Professional in digital marketing, SEO, branding and awareness, and traffic driving campaigns. Professional promoter of entrepreneurship.

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