Bronze Package


Local Search Engine Optimization Bronze Package


1 Targeted GEOs

Keyword Topics:

SEO work will focus on 2 keyword topic

Trackable Keywords:

We will focus on 10 target keywords and track 50 keywords

Optimized Pages:

We will recommend or perform optimization of website pages every month

Locally Relevant Link Building:

We will build backlinks (from local search engines & directories), business listings and NAP enabled citations every month to improve local presence

Content Optimization:

We will post industry-specific editorial content and create/modify website content to boost rankings

Our Process

1. Focused Targeted GEOs

Regional Selection: Begin by pinpointing specific geographical areas (GEOs) that align with your business's market presence and potential customer base. This could range from local neighborhoods to entire regions.

GEO-Centric Keyword Integration: Integrate these GEO-specific insights into your website’s content and SEO strategies, enhancing visibility in these targeted regions.

2. Diverse Keyword Topics and Expanded Trackable Keywords

Dual Keyword Topics Strategy: Select two central keyword topics that represent the core of your business. These topics should be distinct yet complementary, providing a broad spectrum of content opportunities.

Enhanced Keyword Focus: Choose 10 primary keywords across these topics for intensive optimization efforts. Additionally, keep an eye on 50 related keywords, allowing for a comprehensive understanding of your SEO landscape and identifying emerging trends.

3. Dynamic Optimized Pages

Strategic Page Enhancement: Formulate a dynamic plan to optimize different web pages each month. This includes refining content, improving site structure, and enhancing user engagement elements.

Adaptive Content Updates: Regularly revise and refresh web pages in response to performance analytics and evolving SEO practices, ensuring continual improvement in search engine rankings.

4. Targeted Content and Link Building

Localized Link Building: Each month, focus on cultivating high-quality, locally relevant backlinks. This should include establishing robust business profiles in local directories and ensuring accurate NAP citations.

Content Diversification: Regularly produce and update a variety of content forms, tailored to your two chosen keyword topics. This can include blog posts, case studies, and other forms of engaging, SEO-optimized content, designed to resonate with both your local and broader audience.

Local Search Engine Optimization

Local SEO

The Strategy

Month 1

Month 2

  • Customer Dashboard

  • Global Website Audit

  • Page Specific Audit - Up to 10 Pages

  • Keyword Grouping & URL Mapping

  • Duplicate Content Check - up to 10 Pages

  • Google Penalty Check

  • Web Form Conversion Tracking Setup

  • Review Widget Installation & Review Monitoring

  • Call Tracking (upto 200 minutes) - Ask for Quote

  • Web Form Conversion Tracking

  • Conversion & Event Tracking - Up to 2 Goals

  • Title & Meta Tags - Up to 10 Pages

  • Image, Hyperlink, Heading Tag & Internal Links Optimization - Up to 2 Pages

  • Robots.txt Optimization

  • Canonicalization

  • Adding Rich Snippets - up to 10 Pages

  • Local Business Information Schema (Phone, Address, Business Name, Opening Hours) - Up to 10 Pages

  • Map Schema - Up to 10 Pages

  • Images and Logo Schemas - up to 10 Pages

  • Reviews Schema

  • FAQ Schema

  • Google My Business Setup

  • GMB Listing Optimization (Adding Images, Videos, Hours of Operation)

  • 2 GPS Listing Submissions

  • Custom GMB Description - Up to 750 Characters

  • GMB Website Embed

Month 2 (Ongoing)

  • Link Detox - Up to 50 Domains

  • Home Page Speed Reporting (Desktop & Mobile)

  • Image, Hyperlink, Heading Tag & Internal Links Optimization - Up to 4 Pages

  • 2 Website Content Writing (250 Words Per Page)

  • 2 Editorial / Guest Blog with Social Boost

  • 1 Magazine / News Placement

  • 1 Q&A Posting

  • FAQ Page Content

  • Google Analytics Account Creation, Installation & Setup

  • Google Analytics Filtering (including spam referral filters and IP filters)

  • Google Search Console Account Creation, Installation & Setup

  • GSC 404 Error Correction - Up to 10 Pages

  • GSC 301 Page Redirection - Up to 10 Pages

  • Broken Link Fixing - Up to 10 Pages

  • Bing Webmasters Account Creation, Installation & Setup

  • User HTML Sitemap Creation, Uploading & Linking

  • XML Sitemaps Creation & Submission to Google & Bing

  • Bing, Apple Maps & Facebook Local Listings

  • 1 Authority Business Listings

  • 4 2nd Tier Local + Industry Specific Citations

  • Local Citation Audit

  • Website Social Boost - 2 URLs X 5 Sites

  • Promotional Video - 1 Video X 5 Sites

  • Business Presentation - 1 PPT X 5 Sites

  • 2 Social Network Citations

  • Local & Social Community Setup

  • Coupon Distribution (if provided) - Up to 2

Month 3 (+ Ongoing)

  • Image, Hyperlink, Heading Tag & Internal Links Optimization - Up to 4 Pages

  • 1 GMB Posts

  • 2 GMB Q&A’s

  • Image GEO Tagging - Up to 10 Images

  • GEO Tagged Photo Submissions - 2 Photo X 5 Sites


  • 2 Editorial / Guest Blogs

  • 2 Social Network Citations

  • 2 Authority Business Listings

  • 4 2nd Tier Local + Industry Specific Citations

  • Website Social Boost - 2 URLs X 5 Sites

  • Full Web-Based 24/7 Access to all Reports

  • Weekly SEO Status Reports

  • Monthly SEO Performance Reports

  • Customer Support (Email, Chat & Telephone)

To learn more about ways you can work on your own SEO enhancements visit our BLOG or access a Free SEO audit on us!

Contact Us

610 Meacham Rd #1190,

Elk Grove Village, IL 60007

Mobile: (815)849-8327

Email: [email protected]

Address: 610 Meacham Rd #1190, Elk Grove Village, IL 60007

Copyright 2023 Shane Worley The Marketing 1 LLC All rights reserved

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