GEOs:
2 Targeted GEOs
Keyword Topics:
SEO work will focus on 3 keyword topics
Trackable Keywords:
We will focus on 15 target keywords and track 75 keywords
Optimized Pages:
We will recommend or perform optimization of website pages every month
Locally Relevant Link Building:
We will build backlinks (from local search engines & directories), business listings and NAP-enabled citations every month to improve the local presence
Content Optimization:
We will post industry-specific editorial content and create/modify website content to boost rankings
1. Dual GEO Targeting
Broadened Regional Focus: Identify two key geographical regions that align with your business's market presence and growth objectives. This might include specific cities, areas within a city, or even wider regions.
GEO-Based Keyword Integration: Embed these GEO-specific insights into your website's SEO strategy to enhance visibility within these targeted regions.
Three-Pronged Keyword Focus: Develop a strategy around three core keyword topics that encapsulate the breadth of your services or products. These topics should be distinct yet complementary, covering a wide range of your business's expertise.
Expanded Keyword Optimization: Select 15 primary keywords within these topics for focused optimization and track a total of 75 keywords to gain a broad perspective of your SEO performance and to spot emerging trends.
Continuous Page Refinement: Create a monthly schedule to optimize different pages on your website. This includes updating the content, enhancing the user experience, and improving technical SEO elements.
Adaptive Content Strategy: Regularly update and refine web pages based on SEO analytics and changing industry trends, ensuring continuous improvement and relevance in search engine rankings.
Strategic Local Link Building: Each month, focus on developing high-quality backlinks from local search engines, directories, and other relevant platforms. Establishing robust business profiles and accurate NAP citations will be a key part of this strategy.
Industry-Specific Content Creation: Produce and regularly update diverse forms of SEO-optimized content, aligned with your three chosen keyword topics. This approach should include blog posts, articles, case studies, and other content types that engage both your local audience and wider market.
Local SEO
Customer Dashboard
Global Website Audit
Page Specific Audit - Up to 15 Pages
1 Competitors Analysis
Keyword Grouping & URL Mapping
Duplicate Content Check - up to 15 Pages
Google Penalty Check
Web Form Conversion Tracking Setup
Review Widget Installation & Review Monitoring
Call Tracking (upto 200 minutes) - Ask for Quote
Web Form Conversion Tracking
Conversion & Event Tracking - Up to 3 Goals
Home page Heatmap
Title & Meta Tags - Up to 15 Pages
Image, Hyperlink, Heading Tag & Internal Links Optimization - Up to 5 Pages
Robots.txt Optimization
Canonicalization
Adding Rich Snippets - Up to 15 Pages
Voice Search Optimization
Local Business Information Schema (Phone, Address, Business Name, Opening Hours) - Up to 15 Pages
Map Schema - Up to 15 Pages
Images and Logo Schemas - Up to 15 Pages
Reviews Schema - Up to 15 Pages
FAQ Schema
Google My Business Setup
GMB Listing Optimization (Adding Images, Videos, Hours of Operation)
3 GPS Listing Submissions
Custom GMB Description - Up to 750 Characters
GMB Website Embed
Link Detox - Up to 75 Domains
Home Page Speed Reporting (Desktop & Mobile)
Image, Hyperlink, Heading Tag & Internal Links Optimization - Up to 5 Pages
3 Website Content Writing (250 Words Per Page)
3 Editorial / Guest Blog with Social Boost
1 Press Release Writing, Distribution & Social Boost
1 Magazine / News Placement
1 Q&A Posting
FAQ Page Content
Google Analytics Account Creation, Installation & Setup
Google Analytics Filtering (including spam referral filters and IP filters)
Google Search Console Account Creation, Installation & Setup
GSC 404 Error Correction - Up to 15 Pages
GSC 301 Page Redirection - Up to 15 Pages
Broken Link Fixing - Up to 15 Pages
Bing Webmasters Account Creation, Installation & Setup
User HTML Sitemap Creation, Uploading & Linking
XML Sitemaps Creation & Submission to Google & Bing
Bing, Apple Maps & Facebook Local Listings
3 Authority Business Listings
6 2nd Tier Local + Industry Specific Citations
Local Citation Audit
NAP Inconsistency Fix
Optimize Existing Listings
Troubleshoot Duplicate Listings
Website Social Boost - 3 URLs X 5 Sites
Promotional Video - 1 Video X 5 Sites
Business Presentation - 1 PPT X 5 Sites
3 Social Network Citations
Local & Social Community Setup
Coupon Distribution (if provided) - Up to 3
Image, Hyperlink, Heading Tag & Internal Links Optimization - Up to 5 Pages
2 GMB Posts
3 GMB Q&A’s
Image GEO Tagging - Up to 15 Images
GEO Tagged Photo Submissions - 3 Photos X 5 Sites
ONGOING MONTHLY
4 Editorial / Guest Blogs
4 Social Network Citations
4 Authority Business Listings
8 2nd Tier Local + Industry Specific Citations
Website Social Boost - 4 URLs X 5 Sites
Full Web-Based 24/7 Access to all Reports
Weekly SEO Status Reports
Monthly SEO Performance Reports
Customer Support (Email, Chat & Telephone)
Email: [email protected]
Address: 610 Meacham Rd #1190, Elk Grove Village, IL 60007
Copyright 2023 Shane Worley The Marketing 1 LLC All rights reserved